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U.S. and Vietnam Boost Trade with Tariff Relief Framework

Explore how the U.S.-Vietnam trade framework aims to remove tariffs on select Vietnamese goods while enhancing market access for American exporters, reshaping Southeast Asia’s trade landscape.

Valeria Orlova's avatar
Valeria OrlovaStaff
4 min read

Key Takeaways

  • U.S. maintains 20% tariffs on most Vietnamese goods but plans zero tariffs on select products
  • Vietnam commits to preferential access for most U.S. goods, enhancing market reciprocity
  • Trade surplus for Vietnam with the U.S. reached $123 billion last year
  • Agreement addresses non-tariff barriers like vehicle standards and medical device import licenses
  • Vietnam Airlines’ $8 billion Boeing deal highlights increased U.S. product purchases
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U.S.-Vietnam Trade Agreement Signing

The United States and Vietnam are stepping into a new chapter of trade cooperation with a recently announced framework agreement. This pact aims to maintain a 20% tariff on most Vietnamese goods while lifting duties on certain products yet to be specified. The deal promises unprecedented market access for exporters on both sides, signaling a shift toward more balanced and reciprocal trade.

Vietnam, boasting a $123 billion trade surplus with the U.S. last year, has pledged to open its markets wider to American goods, including a landmark $8 billion aircraft purchase deal. Beyond tariffs, the agreement tackles non-tariff barriers, smoothing the path for U.S. vehicles, medical devices, and pharmaceuticals.

This article unpacks the key elements of the U.S.-Vietnam trade framework, explores its implications for businesses and economies, and examines how it fits into the broader U.S. strategy in Southeast Asia. Let’s dive into what this means for trade, tariffs, and the future of economic ties.

Understanding the Trade Framework

Trade between the U.S. and Vietnam has been a rollercoaster of growth and challenges. Last year, Vietnam enjoyed a hefty $123 billion trade surplus with the U.S., its largest export market. But with growth comes scrutiny—especially from the U.S., which has sought fairer terms and better access for its own exporters.

Enter the new framework agreement, a roadmap rather than a full free trade deal. It’s a handshake promising to keep tariffs at 20% on most Vietnamese goods but to identify specific products where tariffs will drop to zero. This isn’t just about numbers; it’s about building trust and balance.

Think of it as two neighbors agreeing to share the driveway fairly. Vietnam opens its market doors wider for American goods, while the U.S. eases up on some tariffs. This reciprocal approach aims to shrink trade imbalances and create a level playing field, a refreshing change from the usual tariff tug-of-war.

Navigating Tariff Relief

Tariffs often get a bad rap, but they’re more than just taxes—they’re strategic tools. The U.S. slapped a 20% tariff on many Vietnamese products in 2025, plus a hefty 40% on trans-shipments. This framework keeps most tariffs steady but carves out exceptions where duties will fall to zero.

Why does this matter? For Vietnamese exporters, tariff relief means their products become more competitive in the U.S. market, potentially boosting sales and jobs back home. For American consumers, it could mean more variety and better prices.

But the devil’s in the details. The exact products benefiting from tariff cuts are still under wraps, keeping businesses on their toes. This cautious approach reflects the complexity of balancing economic interests without tipping the scales unfairly.

Addressing Non-Tariff Barriers

Tariffs aren’t the only obstacles in trade. Non-tariff barriers—think strict regulations, import licenses, and safety standards—can be just as daunting. The U.S.-Vietnam framework tackles these head-on.

Vietnam has agreed to accept vehicles built to U.S. safety and emissions standards, easing a major hurdle for American automakers. It’s also streamlining import licenses for U.S. medical devices and speeding up approvals for pharmaceuticals. These moves open doors that were previously stuck tight.

This isn’t just red tape cutting; it’s about building trust and cooperation. By aligning standards and simplifying rules, both countries make it easier for businesses to cross borders without getting tangled in bureaucracy.

Boosting U.S. Product Purchases

Vietnam isn’t just opening its doors; it’s stepping inside with big purchases. Vietnam Airlines’ commitment to buy 50 Boeing aircraft worth over $8 billion is a headline-grabber. This deal alone signals Vietnam’s intent to deepen ties with American industry.

Beyond airplanes, Vietnamese companies have inked multiple memorandums of understanding to buy U.S. agricultural commodities valued at nearly $3 billion. These agreements reflect a broader push to narrow the trade gap by boosting imports from the U.S.

For American farmers, manufacturers, and service providers, this means fresh opportunities. It’s a win-win dance—Vietnam gets quality products, and the U.S. gains a foothold in a fast-growing market.

Strategic and Regional Impacts

This trade framework isn’t just about dollars and cents; it’s a strategic chess move. The U.S. is deepening engagement with Southeast Asia, including similar deals with Malaysia, Cambodia, and Thailand. It’s a coordinated effort to balance regional influence and secure supply chains.

By fostering fair and balanced trade, the U.S. aims to counter geopolitical competition, particularly from China. Economic ties become tools of diplomacy and security, weaving a complex web beyond simple commerce.

For businesses and governments, this means watching closely as trade policies evolve. The framework sets a precedent for cooperation that blends economic interests with broader strategic goals, shaping the future of Southeast Asia’s economic landscape.

Long Story Short

The U.S.-Vietnam trade framework marks a pivotal moment in reshaping economic ties between two dynamic nations. By balancing tariff relief with reciprocal market access, both countries are setting the stage for a fairer, more resilient trade relationship. The removal of tariffs on select Vietnamese goods will boost their competitiveness, while American exporters gain smoother entry into Vietnam’s growing market. Addressing non-tariff barriers and strengthening cooperation on supply chain resilience further deepen this partnership beyond mere numbers. The $8 billion Boeing deal and agricultural agreements underscore Vietnam’s commitment to buying more U.S. products, narrowing trade imbalances thoughtfully. For businesses and policymakers alike, this framework offers a blueprint for navigating complex trade waters with mutual respect and strategic foresight. As negotiations continue, the promise of a balanced, fair, and forward-looking trade relationship shines bright, carrying economic and geopolitical significance for Southeast Asia and beyond.

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Core considerations

Trade frameworks like this one are not silver bullets; they’re complex dances balancing tariffs, market access, and geopolitical strategy. While tariff relief sounds like a win, the specifics matter deeply—what products qualify, and how quickly changes happen. Non-tariff barriers often hide in plain sight, requiring persistent negotiation. The framework’s success hinges on follow-through and transparency, not just promises. As Southeast Asia’s economic landscape shifts, these deals must adapt to rising costs and evolving supply chains.

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Our take

Trade deals often sound like distant government jargon, but this framework has real teeth for businesses and consumers alike. If you’re an exporter or importer, keep an eye on which products get tariff relief—it could reshape your competitive edge. For policymakers, balancing economic gains with strategic goals is a tightrope walk. Remember, trade isn’t just about numbers; it’s about relationships and trust. Stay informed, stay adaptable, and watch how this framework unfolds.

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